Visit our San Francisco bridal showroom today
Elevate your wedding dress experience.
Twirl and toast to the beginning of your forever, with a dress you’ll always remember. Our sunny Lace & Liberty bridal store & design studio is where the magic happens.
All of our appointments are intimate one-on-one sessions, where we offer a personalized & luxurious experience. Book your complimentary appointment now to indulge in an hour of fun with loved ones.

THE SAN FRANCISCO BRIDAL EXPERIENCE
Expertly crafted gowns, from showroom to aisle.

Try on our collection dresses
Let lace, beadwork and tulle become your top priority as you try on our collection of spectacular gowns. Our showroom experience is curated for the bride who’s looking for an intimate dress try-on session with her nearest and dearest present. Enjoy this one-hour experience in our light, bright showroom space while we guide you through your design options.
Price range: $1500-$4000

Design your custom wedding dress
Whether you simply want to customize a few things on one of our collection dresses or create a unique gown from scratch, we offer our full custom design experience at our studio. This is your chance to dream up your dress and watch our expert designers bring it to life, and you’ll be able to view our favorite fabric and lace options, too.
Price Range: $1500-$5500
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Our san francisco showroom
Take a peek into our beautiful space
Our San Francisco showroom is a beautiful bridal store for in-person visits, and also where we design all of our gowns - so you get a glimpse into where the magic happens!
All of our past, current and work-in-progress collection pieces are available to try on in a variety of sample sizes.


try on a minimalistic chic gown



FAQs
There’s no question about your love for your partner-to-be, but there might be a few about our showroom. We’ve answered some common questions here.
Can I try on dresses at the San Francisco showroom?
Yes! We carry sample sizes of our past, current collection designs and many more to try on. You may also get to see yet to be released new designs and a wide range of the fabrics & lace options we use in our designs displayed in our studio.
What’s the guest limit for appointments and is there a fee?
We don’t charge a fee for any of our appointments. We don’t have a guest limit, however our studio is an intimate space that can comfortably accommodate up to 5 guests per party. If you have more than 5 guests let us know and we can figure out an appointment time when the showroom’s less busy.
Will I still need alterations if the design is made to my measurements?
"Made to Measure" means that we will have the pieces made in your own measurements to improve on overall fit to suit your proportions. This will ensure that the dress is made in your own proportions and your height range rather than cut from a standard sizing template. This will reduce alteration needs but not eliminate it.
We offer this service as an upgrade to using a standard size chart and reducing significant alterations. However the perfect fit is something we cannot guarantee, even without weight gain/loss, fabrics stretch and mold differently to a body. Alterations are expected and brides should always budget accordingly.
What’s your price range?
Our collection designs range from $1500-$4000, see our Collection page for specific designs & pricing. Customization options are available on all of our designs, small customization on existing gowns start at $250.
Can I design a full custom gown in the SF showroom?
Yes! Our design team can assist you in creating a unique one of a kind piece during your in person appointment in SF as well. You’ll have the added benefit of trying on our designs in similar fabrics or silhouette as a starting point, or mix & match two styles together into one perfect design. Our showroom is also home to our design studio, so we have the whole variety of luxe bridal fabrics to touch and feel in person, and our top 70-80 lace styles on display as well!




Design a custom dress that’s as unique as your love
Over 2000 brides have designed their dream dress with us. Now it’s your turn.