Unveil your dream custom wedding dress.
On your special day, you deserve to sparkle and shine in a dress that truly embodies your unique style.
Welcome to our bespoke bridal atelier, where we’ve helped thousands of brides create a custom wedding dress that’s as unique and beautiful as the love they represent.
your wedding dresstination
Effortless custom dress design really does exist
It shouldn’t be difficult to find a wedding dress that feels like “you”.
And it shouldn’t be impossible to afford, either. Our custom wedding design service is inclusive, stress-free, and - most importantly - fun. Whether you know exactly what you want or only just started your Pinterest board, we’re your design BFF when it comes to your dress.
Why design a custom wedding dress with Lace & Liberty?
- Prices start at just $1500
- Have a hand in designing your one-of-a-kind wedding dress
- Fully customizable with thousands of fabric, lace and color options
- Easy and fun, guided by a dedicated designer
HERE’S HOW WE MAKE THE IMPOSSIBLE POSSIBLE:
Start with a free consultation
Is custom design a good fit for you?
In this 15-minute call, we’ll guide you through the entire custom design process, give you price guidance, and bounce ideas around with you. Settle down with a coffee, ask all your questions, and enjoy a cozy virtual conversation with one of our design experts.
Visualize your unique design with a custom sketch
- Kick off the design phase with a $150 deposit
- Talk through your vision with our design experts
- Refine your design details, such as silhouette, neckline, color, fabric, lace & more
- Receive a personalized gown sketch as a gorgeous keepsake
Take a front row seat as your dream dress comes to life
We understand that designing a dress online can seem daunting, which is why we prioritize transparency throughout the entire process. Each dress is individually handmade, and we provide photos of your specific dress in progress - directly from our workshop - for you to review with your designer.
We're here to guide you every step of the way. Ultimately, our goal is to ensure that you are thrilled with your one-of-a-kind dress.
WAYS TO WORK WITH US
Every love story starts with “hello.”
(Whether it's in person, or online)
Visit our San Francisco showroom
If you want to visit us IRL, book a private appointment at our sunny studio in San Francisco! We have a large range of sample dresses for you to try on during your in-person appointment. Any of our collection designs are available to buy as is, plus you can request customizations. We also offer our full custom design service from our showroom.
Book a free virtual design consultation
Interested in our fun, stress-free custom design service? During this complimentary call, we’ll take you through all the ins and outs of the process. This is not going to be a dress from the rack (or your mom’s closet) - we'll create a personalized, one-of-a-kind gown, made just for you.
bride love notes
"Lace and Liberty really made my vision come true! Ali was my designer and she was wonderful to work with. She made the process easy and fun, even during the pandemic when my husband and I made our first appointment ."
“Lace and Liberty gave me my dream dress for a relatively reasonable price. They were an absolute joy to work with from the very beginning. I can't recommend [them] enough to anyone looking to have their own custom gown!”
"Alison was incredible it's like she was in my head and could imagine exactly what I wanted. The sketch came out perfect and the end result of my dress was better than I had dreamed of."
"I had a great experience at Lace & Liberty and ultimately bought my wedding dress from them. I loved the small scale of their shop and the personal and patient approach they take to helping you find your dress. I highly recommend!"
"I looked up ONE wedding dress boutique and the rest was history. Ali was a dream to work with... The process was so easy and I got updates as the dress was being made. I absolutely LOVE my wedding dress with lace overskirt."
Give our latest collection a twirl
Exquisitely handmade wedding dresses designed for the unique, free-spirited, and oh-so-beautiful bride. Inspired by the dramatic California coastline, our dresses are bold, extraordinary, and fully customizable by none other than… yours truly.
TIED THE KNOT
Brides in the wild
THE LACE & LIBERTY STORY
Where art meets heart
As a proudly women-owned company, we know how you feel. You want to look incredible on your wedding day, and you want every step that gets you to the aisle to be stress-free. Together, we’ll guide you through the journey of a custom wedding dress design, from the initial consultation, sketch visualization and choosing fabrics, all the way through to creating patterns and hand-sewing every last detail of your gorgeous gown.
Design a custom dress that’s as unique as your love
Over 2000 brides have designed their dream dress with us. Now it’s your turn.