Design your own wedding dress that is

We want you to look and feel your best on your big day! With a dress designed and made just for you, you can shine and be comfortable all in one.

We've created an enjoyable, stress-free, detailed design process all possible virtually through the guidance of our design team. See more below and book a free call to chat about your dress ideas.

Join over 2000 brides in designing your own one-of-a-kind gown!

Boho bride and groom standing on a tree stump next to a lake
Designed just for you

A fun and hands-on process to design your own wedding dress

dollar icon

Accessible pricing

One-on-one consultations, highly-qualified design guidance, and exceptional quality dresses. With our direct-to-consumer model, we’re able to create a personalized experience at prices that are comparable to off-the-rack options.

Price range: $1500-$5000
Average price: $2500-$3000

needle thread icon

Your dress, your way

Petite, tall, or anything in between - we design jaw-dropping dresses for all shapes and sizes. Choose your preferred neckline, lace, color and any unique customizations - we’ll provide a sketch of your stunner before creating the masterpiece itself. Our process allows you to get exactly what you want, and have fun while you’re at it.

heart icon

Expert guidance & transparency

What happens when you combine self-expression with expert design guidance? You get a dress that’s uniquely you. It’s so much more than a pre-designed dress - it’s something that reflects YOU.

Our process is inclusive & transparent: we show you behind the scenes progress photos, have you approve of the final gown so you can be at ease throughout.

how it works

A guided custom wedding dress process in 3 transparent steps
01

Book a free virtual design consultation

Breathe in, aaand breathe out. Your initial consultation with one of our expert designers is a personalized, relaxed session that will answer all of your questions about the custom design process. Use this time as an opportunity to explore your style, get input on your ideas, and discuss your inspiration - all from the comfort of your living room.

During this complimentary 20-minute call, we’ll guide you through the custom dressmaking process with zero obligations from your side. Easy, peasy, totally free-sy.

Woman on a virtual call on her laptop with the Lace & Liberty team
Woman on a virtual call on her laptop with the Lace & Liberty team
curly arrow
Woman on a virtual call on her laptop with the Lace & Liberty team
02

Hone in your design details, guided by experts

We kick off the design process with a $150 deposit. You'll work with our design team to hone in on all the details of your dress design, choose the best fabric and lace options, and give you advice on it all coming together to ensure structural integrity, too. Then, the fun starts -  your designer will get to work on every bride’s favorite bit: the sketch.

Your dress sketch is our gift to you - the perfect keepsake for a beautiful time in your life, as well as a moment for you to visualize your gown with all of the elements woven together.

curly arrow
03

Go behind the scenes, receive progress updates

Even though all of our interactions are online and through video, our design process is actually more inclusive and transparent than any other method, because we include you every step of the way.

During our production phase, we take you behind the scenes to our workshop to see your actual dress being made. You'll get to see progress photos of the neckline and silhouette coming together, the lace placement, and the ruching and pleating details - all of which will be reviewed and approved by you before we finish your beautiful gown by hand.

Woman on a virtual call on her laptop with the Lace & Liberty team

featured awards

Wedding Wire Couples Choice Award 2022Wedding Wire Couples Choice Award 2021Wedding Wire Couples Choice Award 2020Wedding Wire Couples Choice Award 2019
from our workshop to your wedding

The journey of a custom wedding dress

sketch of a Lace & Liberty wedding dress

1. Sketch Visualization

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Lace and fabric procurement for a Lace & Liberty bride's dress

2. Fabric & Lace Procurement

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Creating a wedding dress pattern on a computer

3. Creating Pattern

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Muslin mockup of a wedding dress on a mannequin

4. Muslin Mockup

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Lace of a wedding dress applied to a mannequin

5. Lace Applique & Fabric Draping

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Lace & Liberty wedding dress on a mannequin

6. Final Mannequin Showcase

Phasellus aliquet porta purus, sed venenatis dui hendrerit sit amet. Etiam non diam ultrices, feugiat nisi nec, auctor mi. Morbi dapibus feugiat ligula eget dictum.

Lace & Liberty couple holding hands at their wedding
Lace & Liberty bride in pink dress kissing her husband in the street
Lace & Liberty bride with tattoos in a black wedding dress
Newly married Lace & Liberty couple in a grass field

Design your own custom wedding dress as unique as your love

Over 2000 brides have designed their dream dress with us. Now it’s your turn.