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1301 Castro Street, San Francisco, California, 94114



Mon, Wed, Fri: 11:00 am - 6:30 pm

Sat - Sun: 10:30 am- 6:30 pm


At Lace & Liberty, we strive to bring a fun and personalized experience to every bride. We bring you a wide selection of styles, one-on-one attention, to create a custom made gown, all at exceptional value. Let us make your dream dress a reality with a wedding look that’s made especially for you.

Personalized & fun
In-person dress fitting

If you're in the San Francisco Bay area, come visit us in person!
You can try on all of our past & present designs and see new designs in progress. We also showcase a variety of our top lace & fabric options.
Lace & Liberty core collection: $1300-$3500

Custom gown designs: $1500-$4500


We recommend gown shopping 9months - 1 year prior to your wedding date. We also have 3-6months rush options available.


Qs: How do I know if my custom gown will align with my dress vision?

A: This is a very common question and we completely understand you may be worried about how your final custom gown will look like! There will always be a degree of unknown in any custom process, however rest assured we've definitely taken this into consideration and we guide you through every step of the way with updates and provide as much visual reference as we can to ensure that we’re aligned on your vision and your final gown reflects this! Feel free to book a design consultation to understand our process better and what to expect every step along the way.

Qs: How do I provide measurements?

A: Lace & Liberty will provide a detailed list of measurements for your dress so all aspects are accounted for. You can have them taken at a local seamstress or schedule a time for a Zoom call with our team to take then together on a call.

Qs: Will my dress fit perfectly if it’s made to measure?

A: Our goal in providing a made to measure service is to have our products to suit your body shape as best as possible. However, even with Made-to-Measure products we don’t expect that all items will fit perfectly upon receipt, however as they are made for your proportions our brides generally require less alterations compared to standard sizing. A perfect fit can only be achieved in person with an experienced seamstress. Our gowns have been designed for easy alterations or adjustments and we highly recommend booking in a seamstress appointment early on to avoid rush.

Qs: What is your return policy?

A: We deliver your gown at a minimum 3months prior to your wedding to leave time for any unforeseen issues. If for some reason your seamstress deems the gown unable to be altered to achieve a good fit, we will gladly work with you to remake your gown as soon as possible! All gowns are final sale & we do not accept returns for other reasons.

Weddings & Dresses as Unique as You Are

Check out more of our real brides on Instagram @lace_and_liberty

Jessica G

Photography by:Sergio Alcalo @sergioalcalaphoto
Flower Crown: Andrea @petite.maui
Our stunning bride: Jessica @velvetpaige

Jessica and her husband had the most incredible big day in the unbeatable beauty of Maui!
Every detail was so thoughtfully planned out and
the Redwoods with traditional Nigerian elements from Tosin's family!

Jackie & Scott

Photography by: Stephanie Cursso @stephaniecursso
Venue:The Barlow Event Center
Flowers from: Von der Lieth Studios @vldstudios

Sometimes we receive photos from our bride and it looks like so much fun we wish that we could've been there! Jackie's redwood celebration is absolutely one of those joyful moments!

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